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Competition
inspires cities to recycle 107 million cans
Novelis, along with the United States Conference
of Mayors and national nonprofit Keep America Beautiful (KAB),
are committed to increasing the nation’s recycling rate with
the Cans for Cash: City Recycling Challenge.
Every year, cities compete in a month-long challenge to see which
cities collect the most aluminum cans. During the competition
held last October, 36 cities collected more than 107 million
cans.
Leading the way toward a greener and more sustainable future,
Cans for Cash: City Recycling Challenge has collected and recycled
more than 793 million aluminum cans since the challenge started
in 2004.
“Right now, America recycles just over half of the aluminum cans
we produce each year,” said Tom Cochran, CEO and Executive Director
of the United States Conference of Mayors. “Increasing our aluminum
can recycling rate doesn’t just generate revenue for cities;
it also saves energy and natural resources, and reduces greenhouse
gas emissions.”
Awards are handed out in three categories: Most Cans Collected,
Most Innovative Campaign and Most Innovative Campaign with KAB.
The Cans for Cash challenge is designed to ensure opportunities
for smaller-size cities. The Most Cans Collected category is
determined by the ratio of the city population to the total pounds
of cans recycled. Cities recognized for Most Cans Collected each
will receive $5,000 and are:
First place – Fontana, California, Mayor Acquanetta Warren
Second Place – Milwaukee, Wisconsin, Mayor Tom Barrett
Third Place – Richmond, Indiana, Mayor Sally L. Hutton
Fourth Place – University City, Missouri, Mayor Shelley Welsch
To spur innovation and creativity in local initiatives, four
cities received $5,000 each for originality in public education
and awareness campaigns.
First Place – Canfield Village, Ohio, Mayor Bill Kay
Second Place – Bowling Green, Kentucky, Mayor Elaine Walker
Third Place – Hollywood, Florida, Mayor Peter J. M. Bober
Fourth Place – Irvine, California, Mayor Sukhee Kang
The Cans for Cash challenge also recognized creative partnerships
between cities and local affiliates of Keep America Beautiful,
a national nonprofit organization focused on litter prevention,
waste reduction and beautification. The winning cities in this
category each received $5,000, while the associated KAB affiliate
received $2,500.
First Place – Sidney, Nebraska, Mayor Wendall Gaston, “Keep Sidney
Beautiful”
Second Place – Mobile, Alabama, Mayor Samuel L. Jones, “Keep
Mobile Beautiful, Inc.”
Third Place – Brownwood, Texas, Mayor Stephen E. Haynes, “Keep
Brownwood Beautiful”
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