Liberty Tire has NASCAR going green at Daytona

Pittsburgh-based Liberty Tire Recycling is a primary sponsor of the MAKE Motorsports’ #50 Chevy Silverado, which is operated by veteran driver T.J. Bell in the NASCAR Camping World Truck Series. As a provider of tire recycling services in North America, Liberty Tire Recycling has teamed up with MAKE Motorsports to spread the message of reclaim, reuse and recycle.

Each year, Liberty Tire Recycling transforms 110 million tires per year into recycled raw materials that not only keep those scrap tires out of America’s waste stream, but also create useful, eco-friendly products that help create sustainable lifestyles. One of these products, Pinnacle Rubber Mulch, creates safe playground surfaces around the country as well as durable mulch for landscaping.

Liberty Tire Recycling made its first appearance in the NASCAR Camping World Truck Series competition with MAKE Motorsports last season at Darlington Raceway in August 2010. Liberty Tire Recycling and the #50 Chevy Silverado returned for a second start at Texas Motor Speedway in November 2010, where driver T.J. Bell rallied to a 19th place finish.