Continental Airlines wins recycling award
The 2010 American Forest & Paper Association
(AF&PA) Business Leadership Recycling Award was presented
to Continental Airlines. The annual award recognizes outstanding
business, community, and school paper recycling programs across
Through targeted, cost-effective, manageable,
and sustainable recycling opportunities across the system, Continental
Airlines recovered more than 6,000 tons of paper and paper-based
packaging for recycling from 2006 to 2009.
This success was the result of increased
recovery on Continental’s aircraft, at its hubs, and in offices
and supporting facilities. Equally important was the work of
Continental environmental affairs and communications staff to
increase employee awareness by e-mailing updates and factoids,
posting information on video monitors and ticker displays, placing
articles in employee and customer publications, and sharing information
on company blogs and websites.
Recycling results are tracked and measured,
and have become part of the company’s Eco-Skies brand. Proceeds
from the recycling program are donated to We Care, a non-profit
organization that helps Continental Airlines employees.