Carolina pushes recycling
NC— The North Carolina Division of Pollution Prevention
and Environmental Assistance is targeting 20-somethings and their
recycling habits by kicking off a new recycling campaign. The
RE3 (REduce, REuse, REcycle) campaign is aimed at getting North
Carolinians recommitted to recycling so that they make full use
of local recycling opportunities, such as curbside and drop-off
encourages everyone to recycle everywhere, as the easiest everyday
thing that citizens can do to actively protect the environment.
Increased participation in a municipal recycling program can be
a huge cost savings to local governments, as it decreases the
overall disposal fee for trash by diverting more materials from
landfills and into the recycling bin. Recycling can also bring
in money — last year alone, $20 million in revenue could
have been generated for North Carolina businesses, citizens and
communities by recycling aluminum cans.
Increasing the public participation rate would also make more
materials available for the many businesses that collect, process
and use recyclables. Recycling has created 14,000 jobs in North
Carolina. A 20 percent increase in recycling would create as many
as 500 new jobs. So not only is greater recycling participation
good for local government efficiency, it’s also good for
the state’s economy.
Workshops will be held for recycling coordinators, environmental
educators and all others interested in joining the RE3 mania.
Workshop participants will receive React, a resource book outlining
the campaign, containing North Carolina recycling stats and facts,
a social marketing overview and all the other ingredients for
extreme recycling efforts. Contact Keefe Harrison, 919-715-6507,
for more information.