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August 2007

Hastings, Nebraska wins Yahoo! “Greenest City in America” challenge

Yahoo! Inc. announced that Hastings, Nebraska, has won its “Be a Better Planet” Greenest City in America challenge.

Hastings will receive a grand prize of $250,000 to be dedicated toward city greening projects, developed in conjunction with Global Green USA.

More than 350 cities participated in the “Be a Better Planet” program, which challenged Americans to take action against climate change and use tools such as Yahoo! Green, Yahoo! Answers and Yahoo! oneSearch to become better planetarians. Yahoo! also announced the challenge’s top ten cities, which ranged from Mill Valley, California, to Fairfax, Virginia.

Following the month-long campaign, the top ten Greenest Cities in America were determined as:

1. Hastings, Nebraska
2. Pelzer, South Carolina
3. San Carlos, California
4. Mill Valley, California
5. Topeka, Kansas
6. Dover, Delaware
7. Spring, Texas
8. Lawrence, Kansas
9. Walnut Creek, California
10. Fairfax, Virginia

In addition to the top prize awarded to Hastings, the top five cities are being rewarded with deliveries of thousands of energy-efficient compact fluorescent light bulbs (CFLs), compliments of Yahoo!.

The winning city was offered the choice of either a fleet of hybrid taxi cabs, similar to those donated to New York City during the campaign’s kickoff on May 14th, or the equivalent cash donation. Hastings, which has signed the U.S. Mayor’s Climate Protection Agreement, selected the latter in order to further its city environmental programs. Current initiatives include conversion of methane to energy at its pollution control center, local production of Ethanol E85, extensive networks of parks and hiking and biking trails, and installation of energy-efficient street lighting.