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ECS
Refining establishes ecollective network
ECS Refining, a recycling and end-of-life
services company that specializes in electronic, industrial equipment
and hazardous wastes, is introducing an e-waste recycling initiative
called ecollective to facilitate a national solution to a growing
problem. The ecollective initiative aims to provide a convenient
consumer drop-off location within 10 miles of most households
in the United States, for recycling of consumer electronics.
For industry stakeholders such as collectors, electronics manufacturers,
retailers and city municipalities, ecollective provides clear
integration points to help them accomplish their goals, objectives
and requirements for their e-waste take-back programs. In those
states that have enacted e-waste legislation, ecollective offers
a way for industry participants to better collaborate, but it
does not require such legislation to provide an effective e-waste
recycling framework.
Electronic waste is fast becoming a top priority for the United
States. The Environmental Protection Agency (EPA) has just added
the disposal of e-waste to a list of the agency’s top four environmental
priorities, alongside issues such as climate change, air quality
and access to clean water. Ecollective aims to implement a national
solution to the problem by leveraging existing infrastructure,
implementing best practices and employing public outreach and
communication.
Ecollective will drive incremental business to partnering e-waste
collectors through integrated marketing programs that direct
consumers to the ecollective website, where they can locate a
local e-waste collector affiliated with the program. All e-waste
collected through the ecollective network will go to ECS Refining
facilities, where it will be recycled properly and all data will
be securely destroyed, enabling collectors to operate under a
national brand that is trusted by consumers.
For manufacturers of consumer electronics, ecollective offers
an e-waste recycling program that enables them to achieve regulatory
compliance in extended producer responsibility states. The ecollective
program can also be tailored to their needs by integrating sales
promotions for customers who want to return consumer electronics
products to the manufacturer.
Similarly, retailers of consumer electronics and office products
are looking for a single, dependable e-waste recycling program
to which they can direct their customers, many of whom already
are asking what they should do with their electronic products.
Ecollective enables retailers to implement a secure e-waste drop-off
program that can enhance their existing take-back program.
Ecollective also provides a practical solution for the needs
of state, regional and local governments, and other public entities
that want to provide their residents with a simple way to responsibly
recycle end-of-life electronics.
The ecollective program will initially focus on California, with
planned roll-out to other markets with state legislative programs.
ECS Refining is currently engaging with state-approved e-waste
collectors across California, as well as electronics OEMs, electronics
retailers and municipal solid-waste facilities looking to add
e-waste collection to their residential refuse pickup.
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