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TideSmart Global installs electric car charging station

TideSmart Global president and CEO Steve Woods demonstrates a new electric vehicle charging station on the Falmouth campus.

TideSmart Global, a collective of creative businesses focused primarily on experiential marketing, installed a first-of-its-kind solar-powered public electric vehicle charging station located on its Falmouth corporate campus.

TideSmart opened the charging station September 17 for public use, making it available to business neighbors (approximately 300 professional workers within a quarter mile in Falmouth), community members, friends and family.

The 208-volt charging station, powered by solar panels, will charge a vehicle nearly 8 times as fast as a standard outlet, providing convenient on-the-go service for an increasingly environmentally aware community. For example, the station can recharge the batteries of the Ford Focus electric vehicle in just over three hours. It can supply power for all electric cars and plug-in hybrids that use a standard connection, pulling energy from TideSmart’s rooftop solar panels.

This plug-in initiative adds to TideSmart’s existing green efforts, which inspire all aspects of its business. The 6-acre corporate campus features 350 sq.ft. of solar panels that power 40 percent of the campus, LED exterior lighting, radiant heating and many other LEED elements.

The TideSmart agencies have worked with clients to support eco initiatives, including alternative energy and new technologies.