Away-from-home recycling program launched

Recycling bins are expected to collect 900 tons of beverage containers

Midwest Coca-Cola Bottling Company and Coca-Cola Recycling, LLC (CCR), announced a partnership with Holiday Stationstores to enable beverage container recycling at Holiday stores around the Twin Cities. Midwest Coca-Cola Bottling Company and CCR will work with the Recycling Association of Minnesota (RAM) to manage the program.

Giant, bottle-shaped recycling bins will be placed on each fuel island at Holiday Stationstores. Through vocational centers, RAM will employ adults with disabilities to pick up the materials and sort them at the designated sorting facility. Finally, the collected material will be returned to Midwest Coca-Cola Bottling Company in Eagan, Minnesota to be processed and recycled into new cans and bottles.

The recycling program will be up and running at all 150 Twin Cities Holiday stores by the end of 2009.

According to Ellen Telander, director of the Recycling Association of Minnesota, “Most Minnesotans recycle at home, but studies show that recycling rates decrease dramatically when people are away from home. We hope this program will reverse that trend.”