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December 2006

Fleece jackets made from plastic bottles to be distributed

More than 37 million plastic (PET) bottles were diverted from the waste stream during Keep America Beautiful’s Great American Cleanup™ when Keep America Beautiful (KAB) teamed up with the Aquafina water brand and SAM’S CLUB® to “Return the Warmth” to communities across the nation by providing incentives for local, school-based PET recycling projects.

In appreciation to the participating communities, they will receive 100,000 fleece jackets, made from recycled PET, for distribution to needy children.

Keep America Beautiful local affiliates encouraged local school participation in the “Return the Warmth” recycling program, which took place during the Great American Cleanup, the nation’s larges community improvement program. In addition to providing donated fleece jackets, SAM’S CLUB® provided the 50 schools that collected the most PET bottles with $1,000 grants in the form of SAM’S CLUB® gift cards.

Volunteers removed more than 228 million pounds of litter and debris, a 10 percent improvement over the all-time record of 2005, with more than 7.5 million volunteer hours registered during the program.


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